Sales Vault Update – Week of May 17, 2021

The Sales Vault is: A resource for sales people and selling owners in the Graphic Arts featuring live events, such as workshops and peer to peer discussions, downloadable sales tools such as prospecting letters and voicemail scripts, and 35+ years of archived training content organized by sales challenge and available on demand.

As a Printing Industry Midwest (PIM) member, you receive 30 days FREE followed by a discounted monthly rate of $30/participant.

Activate your FREE 30 day membership and take a live course or view the archived training content (videos, articles, columns, blogs, podcasts) available 24/7.


  • Coming up inside The Sales Vault:
    • In addition to our weekly favorites, Morale Squad (with Kelly Mallozzi) and Insider Office Hours, The Sales Vault has two new workshops to help you grow your sales volume…
    • NEW: May 19: Old Dogs, New Sales: Learning to Leverage Social Media—This class meets May 19, 26, and June 2 and focuses on the basics of marketing through Social Media:
      • Week One: Rudimentary Social Media
      • Week Two: 3 Functions of Social Media
      • Week Three: Curating Ongoing Content
    • See the full list of upcoming workshops and other live events
  • Coming in June:
    • Selling Digital/Inkjet Printing
    • Vertical Markets—How to Sell to Banks
    • Sell Like a “Girl”
    • The Sales Triathlon: Time Mgt., Overcoming Objections, and Beating Voice Mail
    • Time Management + Sales Focus: Learn sales efficiency, work/life balance, and how to identify the best use of your selling time. Sell more in less time.
  • Other Vault resources:
    • NEW: Replays—Insider exclusive recordings of Vault sessions:
      • May 12 Office Hours peer sales discussion (each participant brings one sales challenge). List of topics covered this week:
        • Selling to private schools
        • How to a bid situation when to prospect disappears
        • Using introductory letters in the prospecting process
        • Help: I lost a bid and the new vendor’s quality is awful. How do I handle this?
        • How to handle small orders and personal favors
      • May 5 Office Hours. List of topics covered this week:
        • Apps that find email addresses
        • How much pre-call research is too much?
        • How to succinctly define what I do when I do so much
        • What to say in a networking event
        • Tips to get callbacks and pick-ups
    • One killer-good intro letter only the bravest of the brave send out;
    • 15 on demand video sales courses
  • Archived sales content searchable by sales challenge

Questions or suggestions for a workshop or program? Contact Bill Farquharson at 781.934.7036 or bill@aspirefor.com


Sadie Hagen
Author: Sadie Hagen